Whenever we go to the adjacent super market, my younger son Peepo stops at the sugar cane juice counter and asks for juice. It has become a ritual for us to drink chilled sugar cane juice (chilling without ice, that's their speciality) when we do our grocery shopping.
Till recently, I had not realised that a fresh fruit juice joint is a decent profit making business. A school friend of mine, who did his engineering in electronics and then worked for good amount in IT sector started a juice and milkshake center in Dubai. One and half years back when I met him he told that he has quit his job and into full time business. Amazing right?
He was so humble to tell that his juice shop is earning bread and butter for the family. Knowing his lifestyle, it can't be a small business but he made it into a major one. Well, his life lessons made me realise that no business is big or small. It is all dependent on how you make it.
Starting a fresh juice business is a brilliant idea as fresh juices are considered as healthy food and is always in high demand. Let me share with you what all are required to start a fruit juice business.
Fresh fruit juice business or setting up a juice bar is a low investment business in the food sector. You can setup a new juice shop with a capacity of 15-20 seats with a capital of 10 -15 lakhs.
Location
The first and foremost thing to set up a juice bar is the location. You have to set it up in a place where people come often. Places like supermarkets, malls, offices, schools, shopping centers, movies, entertainment arenas etc are all filled with people who would like to get refreshed with a glass of fresh juice. Location is really critical because, if it is a remote place it will be hard to find customers.
Bring in a difference
Fresh juice is fresh juice. So to make your juice bar stand out, you have to bring in some difference from the normal juice shops. You can experiment with mixed fruit juices, new smoothie recipes, milkshakes with a twist to name a few. Say something like detoxifying Amla juice, strawberry-cucumber juice, tomato-vegetable juice are not regular juices. Try out different recipes with your friends circle before you finalise the menu card.
Menu card
When the menu is ready, go for a design and print out the menu card. Make it attractive as well as easily readable.
Equipments
To set up a juice shop in India, you need to have a proper blenders for different types of juices. Citrus blender, juicer, filter and refrigerators are a must.
Infrastructure
You need to work on a proper ambiance for the customers to relax and enjoy the cool drinks. Seating arrangements, wall furnishings, counter setup all has to enhance the experience of the customers. Special juice glasses that gives a rich feeling to the clients can elevate their mood.
Uninterrupted service
Once we went to a juice shop after shopping, unfortunately after they took the orders, power went off and they were in a fix. We waited patiently for half an hour or so till we finally got out juices served. But that experience remains as a bad mark in my mind regarding that shop and I will never visit that place again.
The quality of service takes above all other things. To ensure a supreme quality of service, equip your juice bar with uninterrupted supply of electricity, potable water and good refrigeration mechanisms.
Labour
You can't run the shop all by yourself, if you are planning for big returns. You have to employ people to take orders, make juice, clean the place and at the counter. Or you can do like KFC, Mc Donald's model by making it a self service juice bar to reduce the number of employees. On top of that, you can visit the shop every now and then and oversee the activities till it stabilises.
Look for tie ups
Instead of making it a stand alone juice bar, you can look for tie ups with running establishments. Say a gym, schools, colleges, workplaces to name a few. This can guarantee you regular customers. And overhead cost can be shared with the existing establishment.
Talk to the wholesalers
To reap huge profit and to procure freshest seasonal fruits, talk to the whole salers in your locality. they will give you at discounted rates, as you could possibly be their regular customers.
Work on the finances
Apart from the set up cost, you need to have operating cost to keep the juice shop running everyday. You have to do good share of marketing to increase the reach of your shop to newer customers every now and then.
Eco-friendly Measures
Most of the waste from juice shops are green waste. You can run a side business by composting the waste and providing manure for the nurseries. That way your waste management becomes easier. Avoid using disposables like plastic straws to reduce the carbon footprints.
Every food manufacturing or processing entity needs a bare minimum FSSAI registration. For a moderate set up of juice bar, you need to get FSSAI license and register the shop as a private limited company. This will help you when you want to scale up the business with multiple outlets or using a franchise model.
Having said all these, in reality fresh fruit juice business in India is still in its nascent stage. It mostly covers the urban population. In rural places, it is a very small sector confined to road side sugar cane juice and lemon juice. In Chennai, I have seen people selling gooseberry juice especially in the early morning time catering to the morning runners and joggers.
But the increased awareness of fitness and healthy living surely is promising for fruit juice industry. Also fizzy drinks are getting slowly replaced by fresh fruit juices. Pre packed fresh fruit juices like Paper Boat are doing extremely well in this sector. It is indeed a great business to venture into.
Every business looks lucrative on papers. But only when you put your heart and soul into it, the real picture comes up. Fresh fruit juice business is an ideal business with less possible set backs. Just take one step at a time and do it right. In a period of time, everything will fall in place and the juice shop will run smoothly, reaping you regular profit. Isn't that a good way to create a pipeline of income for your family? So pull up your sleeves and get started! If you need any help, please email me or post it as a comment. I will help you with whatever information I have on fruit juice shop business.
Till recently, I had not realised that a fresh fruit juice joint is a decent profit making business. A school friend of mine, who did his engineering in electronics and then worked for good amount in IT sector started a juice and milkshake center in Dubai. One and half years back when I met him he told that he has quit his job and into full time business. Amazing right?
He was so humble to tell that his juice shop is earning bread and butter for the family. Knowing his lifestyle, it can't be a small business but he made it into a major one. Well, his life lessons made me realise that no business is big or small. It is all dependent on how you make it.
Starting a fresh juice business is a brilliant idea as fresh juices are considered as healthy food and is always in high demand. Let me share with you what all are required to start a fruit juice business.
How to start a fresh fruit juice business?
Fresh fruit juice business or setting up a juice bar is a low investment business in the food sector. You can setup a new juice shop with a capacity of 15-20 seats with a capital of 10 -15 lakhs.
Location
The first and foremost thing to set up a juice bar is the location. You have to set it up in a place where people come often. Places like supermarkets, malls, offices, schools, shopping centers, movies, entertainment arenas etc are all filled with people who would like to get refreshed with a glass of fresh juice. Location is really critical because, if it is a remote place it will be hard to find customers.
Bring in a difference
Fresh juice is fresh juice. So to make your juice bar stand out, you have to bring in some difference from the normal juice shops. You can experiment with mixed fruit juices, new smoothie recipes, milkshakes with a twist to name a few. Say something like detoxifying Amla juice, strawberry-cucumber juice, tomato-vegetable juice are not regular juices. Try out different recipes with your friends circle before you finalise the menu card.
Menu card
When the menu is ready, go for a design and print out the menu card. Make it attractive as well as easily readable.
Equipments
To set up a juice shop in India, you need to have a proper blenders for different types of juices. Citrus blender, juicer, filter and refrigerators are a must.
Infrastructure
You need to work on a proper ambiance for the customers to relax and enjoy the cool drinks. Seating arrangements, wall furnishings, counter setup all has to enhance the experience of the customers. Special juice glasses that gives a rich feeling to the clients can elevate their mood.
Uninterrupted service
Once we went to a juice shop after shopping, unfortunately after they took the orders, power went off and they were in a fix. We waited patiently for half an hour or so till we finally got out juices served. But that experience remains as a bad mark in my mind regarding that shop and I will never visit that place again.
The quality of service takes above all other things. To ensure a supreme quality of service, equip your juice bar with uninterrupted supply of electricity, potable water and good refrigeration mechanisms.
Labour
You can't run the shop all by yourself, if you are planning for big returns. You have to employ people to take orders, make juice, clean the place and at the counter. Or you can do like KFC, Mc Donald's model by making it a self service juice bar to reduce the number of employees. On top of that, you can visit the shop every now and then and oversee the activities till it stabilises.
Look for tie ups
Instead of making it a stand alone juice bar, you can look for tie ups with running establishments. Say a gym, schools, colleges, workplaces to name a few. This can guarantee you regular customers. And overhead cost can be shared with the existing establishment.
Talk to the wholesalers
To reap huge profit and to procure freshest seasonal fruits, talk to the whole salers in your locality. they will give you at discounted rates, as you could possibly be their regular customers.
Work on the finances
Apart from the set up cost, you need to have operating cost to keep the juice shop running everyday. You have to do good share of marketing to increase the reach of your shop to newer customers every now and then.
Eco-friendly Measures
Most of the waste from juice shops are green waste. You can run a side business by composting the waste and providing manure for the nurseries. That way your waste management becomes easier. Avoid using disposables like plastic straws to reduce the carbon footprints.
Legal Requirements to start a fruit shop in India
Every food manufacturing or processing entity needs a bare minimum FSSAI registration. For a moderate set up of juice bar, you need to get FSSAI license and register the shop as a private limited company. This will help you when you want to scale up the business with multiple outlets or using a franchise model.
Having said all these, in reality fresh fruit juice business in India is still in its nascent stage. It mostly covers the urban population. In rural places, it is a very small sector confined to road side sugar cane juice and lemon juice. In Chennai, I have seen people selling gooseberry juice especially in the early morning time catering to the morning runners and joggers.
But the increased awareness of fitness and healthy living surely is promising for fruit juice industry. Also fizzy drinks are getting slowly replaced by fresh fruit juices. Pre packed fresh fruit juices like Paper Boat are doing extremely well in this sector. It is indeed a great business to venture into.
Every business looks lucrative on papers. But only when you put your heart and soul into it, the real picture comes up. Fresh fruit juice business is an ideal business with less possible set backs. Just take one step at a time and do it right. In a period of time, everything will fall in place and the juice shop will run smoothly, reaping you regular profit. Isn't that a good way to create a pipeline of income for your family? So pull up your sleeves and get started! If you need any help, please email me or post it as a comment. I will help you with whatever information I have on fruit juice shop business.
I am glad to find amazing information from the blog. Thanks for sharing the information.
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